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Tourism Officials on Saint Lucia have strongly denounced what they term false and misleading pronouncements on the industry’s overall performance.

Tourism continues to be Saint Lucia’s leading industry; serving as the country’s primary engine of growth, stimulating wide spread economic activity, encouraging foreign and local investment. Officials boast that it is responsible for creating direct employment opportunities for thousands of Saint Lucians and, indirectly, through various suppliers and support industries.  

The islands’ lead tourism promotions and marketing agency – the Saint Lucia Tourist Board says the last four years have seen exceptional growth in the sector resulting in substantial gains in virtually all categories.  

According to Tourism Minister Lorne Theophilus the misinformation being peddled amounts to political mischief.

The Tourism Minister stressed that moves are also afoot to strengthen linkages with the agriculture sector in an effort to register additional benefits from the tourism sector.

According to officials at the St Lucia Tourist Board The most encouraging category which boast a considerable upsurge is with the significant increases in stay-over arrivals. Between 2012 and 2015, the island recorded a 12% overall increase in arrivals, from 287,000 to nearly 350,000 arrivals. The United States, the largest and fastest growing source of stay over arrivals expanded from 38% to 44% of total arrivals over the last four years.

In 2015, the island welcomed 152,738 visitors, the largest number of US arrivals ever recorded, while UK, the second largest market, accounted for an average of 72,170 arrivals per year over the last four years peaking in 2014.   
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